Section #1: Gross Written Premium

In-Force Gross Written Premium (GWP)

North America (in USD)

Note: To view annual amounts hold your cursor over or tap each column.


U.S. (in USD)

Note: To view annual amounts hold your cursor over or tap each column.

The total premium volume in the U.S. reached $2.6 billion at YE 2021.

The U.S. market has experienced all time highs since the onset of the pandemic.

  • 30.4% increase from 2020 to 2021
  • 27.5% increase from 2019 to 2020
  • 24.3% increase from 2018 to 2019
  • 21.7% increase from 2017 to 2018


Canada (in CAD)

Note: To view annual amounts hold your cursor over or tap each column.

Total premium volume in Canada reached $313.4 million (CAD) at YE 2021, an increase of 28.1% from previous year.

The growth of the pet insurance market in Canada has jumped nearly 11% since 2020.

  • 28.1% increase from 2020 to 2021
  • 17.2% increase from 2019 to 2020
  • 16.4% increase from 2018 to 2019
  • 9.6% increase from 2017 to 2018

In-Force GWP, Per Product (2021)

U.S. (in USD)

Canada (in CDN)

  • Accident Only: Foreign body ingestion, lacerations, motor vehicle accident, ligament tears, poisoning, etc.
  • Accident & Illness: Accident benefits plus illnesses such as cancer, infections, digestive problems, etc.
  • Insurance with Embedded Wellness: Comprehensive plans that may include vaccinations, early screening diagnostics, consultations for proper nutrition, dental care, etc.
  • Endorsements: Riders such as wellness or cancer endorsements.

*Combined insurance includes Accident & Illness & Insurance with Embedded Wellness


Pets and GWP Distribution (2021)

U.S. – Top 10PETSGWP
California19.3%21.6%
New York8.4%9.3%
Florida6.1%6.2%
Texas5.5%4.8%
New Jersey5.4%5.4%
Massachusetts4.7%4.8%
Pennsylvania4.6%4.4%
Washington4.1%4.0%
Colorado3.2%3.3%
Virginia3.1%3.2%

CANADA – Top 5PETSGWP
Ontario38.9%38.0%
British Columbia20.3%23.6%
Alberta18.9%22.4%
Quebec7.1%5.8%
Nova Scotia4.3%3.0%