Directors at Large

Matthew-ConsigliMatt Consigli

Matt Consigli is the Director of Individual Strategy at Liberty Mutual Benefits, an operating division of Liberty Mutual Group. He is responsible for managing the enterprise strategy of Liberty’s direct-to-consumer Pet Health, Life, and Accident & Health businesses. Previously, Matt was Director of International Strategy where he planned the expansion of Liberty’s Accident & Health product lines across existing and new markets globally.

Matt graduated from Bates College in Lewiston, ME with a Bachelor of Science degree in Economics. He also holds a MBA from the Tuck School of Business at Dartmouth in Hanover, NH.

Matt currently resides in Massachusetts with his wife where they are frequent babysitters to their black lab nephews, Harley and Bailey.

Rod CunniamRod Cunniam

Membership Working Group

Rod is a passionate leader focused on delivering customer excellence. Rod is committed to working alongside our partners and industry experts to create leading-edge solutions that provide quality products and value for our customers.

With his specialized combination of skills and expertise, Rod is uniquely positioned to promote and elevate awareness of pet health insurance in Canada.


Tim GraffTim Graff

Chair, Research & Benchmarking Working Group

Tim Graff is the President of American Pet Insurance Company (APIC), the only 50-state admitted Property & Casualty insurance company in the United States, solely dedicated to writing Pet Insurance.

Tim brings 37 years of experience in the insurance industry. He began his insurance career in 1979 in the London market, where he spent three years working as an underwriter for Royal Insurance. He then joined the broker/consulting side of the industry with Alexander & Alexander (A&A), at that time the second largest global broker (subsequently acquired by Aon).

Tim spent a combined 15 years at A&A, many of which he was involved in their Middle East and South East Asian operations, and seven years running their South East Global Broking Unit in Atlanta, Georgia. Following A&A’s acquisition by Aon, Tim left the broker side of the industry and created a reinsurance entity in Bermuda as part of Oakwood Homes Corporation, a vertically integrated housing manufacturer.

After seven years with Oakwood, Tim then joined Renaissance Re, a Bermuda-based global catastrophe reinsurer, where he spent seven years in various leadership roles within their U.S. primary operations. In 2010, Renaissance Re elected to exit the US primary market and Tim played a lead role in selling the US primary insurance business to QBE the Americas. Post close of the sale agreement, Tim spent 15 months running QBE’s South Region from Dallas, Texas before leaving to join APIC.

Brent HintonBrent Hinton

Brent Hinton co-founded PetFirst in 2004 and served as CEO for the first nine years of the company. Currently, he is PetFirst’s Vice Chairman.

Brent created PetFirst following 17 years of executive experience for various non-profit organizations. During his leadership, PetFirst has successfully leveraged relationships across multiple verticals to develop a diversified marketing strategy. Most notably, PetFirst has relationships with world-class Fortune 500 companies that include Kroger, Merck, and Discovery Communications.

With an extensive background in animal welfare and insurance, PetFirst has partnered with national brands interested in generating incremental revenue and strengthening customer loyalty to their brand. This successful platform has awarded PetFirst the #1 fastest growing company by Business First in 2010 and was listed among the top of the Inc. 5000 list of America’s fastest growing companies in 2011.

Brent is a graduate of the University of Kentucky and serves actively as a member of Simpsonville Baptist Church in Louisville, KY.

Ambush JaiswalAmbrish Jaiswal

Ambrish Jaiswal has more than 20 years of international experience transforming businesses in the insurance and banking industries through bottom-line efficiency, performance, and process improvements. In his role as Chairman and Executive Consultant at Embrace Pet Insurance, Ambrish is working to accelerate Embrace’s growth via strategic and financial plans that increase both profit and sustainability.

In addition to his role at Embrace, Ambrish manages the BeauVest group of companies, a venture capital firm specializing in growth capital. He is also dedicated to various charities and currently serves as the Director of Eta Colleges, a not-for-profit corporation established to enable quality leadership education in Sub-Saharan Africa.

Ambrish is an avid pet lover and proud to play a role in guaranteeing Embrace pet parents across the U.S. can provide their furry family members with the best veterinary care.

Dennis RushovichDennis Rushovich

Chair, Regulatory Working Group

An engaged and detail-oriented leader, Senior Vice President Dennis Rushovich provides executive-level management at Crum & Forster Pet Insurance Group™. His responsibilities include strategic planning, forecasting, business development, re-engineering, and more. With the mantra of “never give up” and a belief in sweating the details, Dennis uses a caring and enthusiastic approach to leadership. He encourages his team to understand, assess, and then collaborate when approaching a challenge. He also believes the best business relationships revolve around understanding each other’s goals.

Prior to joining Crum & Forster in 2005, Dennis served as CEO of Strategic Financial Solutions and as COO of Independent Financial Marketing Group. He holds a B.Com degree in business administration and accounting, and a B.ACC degree in Maccounting and computer science from the University of the Witwatersrand, in Johannesburg, South Africa. Dennis is married and has two daughters. They share their home with an 11-year-old Black Labrador named Thandi.


s-shell-headshotSteve Shell

Chair, Veterinary Relations Working Committee

Steve is the Vice President, Channel Development at Petplan pet insurance. Steve and his team work to create & support relationships with the veterinary and animal welfare communities and with agents, brokers and other business partnerships. Prior to joining Petplan, Steve lead businesses at pet health companies Merck Animal Health, Intervet/Schering-Plough Animal Health, HomeAgain Pet Recovery Service and Pfizer Animal Health.




Mike WallaceMike Wallace

Mike has more than 25 years of experience in the Property and Casualty insurance industry. He started his career in Vancouver and joined ING Canada based out of Calgary. Mike took progressively more senior roles, leaving ING in 2005 where he was the Chief Insurance Risk Officer for ING Mexico based in Mexico City. In January 2006, Mike joined RSA Canada as Vice President and Chief Risk Officer for Canada and a member of RSA Canada’s executive team. In March 2011, Mike took on new responsibilities as Senior Vice President, Lifestyle Insurance and Reinsurance. Lifestyle insurance included RSA’s Travel, Custom Solutions and Pet Insurance businesses. Mike joined Pethealth in June of 2015 as President of Insurance.

Mike has a Bachelor of Science from University of Calgary in Actuarial Science and has completed RSA’s Executive Development Program.

Mike is fluent in both English and Spanish and on his spare time, he enjoys skiing, golfing and hockey. Mike and his wife, Julie, are the parents of a 20 year old daughter and 18 year son.